Building Bankable Brands.
We simplified a complex scientific message to attract the investment community.
Partners Health Care
We designed a multimedia campaign for this health care & hospital network resulting in the recruitment of hundreds of world-class physicians. Ten Second World represents many life science brands.
Harvard Pilgrim Health Care
We staged community & employee events, conducted extensive research & developed product names leading to the merger of this full-service health benefits company. Ten Second World represents many life science brands.
Strategic & creative corporate positioning supported by Camera-Ready CoachingTM enabled Wall Street to appropriately value this life science brand.
The Box Tree Inn
We created communications programs that attracted an international clientele to this one-of-a-kind dining & hotel destination.
We created an integrated marketing program for this lock manufacturer achieving word-of-mouth & consumer loyalty which resulted in increased market share.
The Scientific World
We integrated employee communications & market messages to attract millions of dollars in investment capital to this digital publishing house.
We created brand recognition with U.S. consumers for this European cookware manufacturer through national publicity, trade shows & celebrity chef endorsements.
We communicated this brand’s medical procedure to prominent dermatologists & cosmetic surgeons. We created identity, packaging & promotional materials leading to acquisition for this natural alternative that reversed the signs of aging.
We reinforced the leadership position of this lighting fixture manufacturer by transforming their headquarters into a museum-quality visitors’ center.
Ef Au Pair
We averted an international public relations crisis while successfully opening the top 20 U.S. markets for this leader in educational & cultural exchange.
Through integrated investor relations including annual report production & preparation for earnings calls, we provided consistent corporate positioning of this NASDAQ 100 biotech brand.
We positioned this fashionably French eyewear brand in the U.S. through media coverage & in-store events.
Food & Wine
We broadened the brand position of this culinary magazine to attract luxury lifestyle advertisers resulting in increased revenues.
We orchestrated a multi-year brand marketing campaign that reinforced the position of this world leader in fragrance & flavor creation. Our work resulted in an unprecedented level of visibility including the six-page editorial spread in The New York Times Sunday Magazine.
Through retail distribution & major media coverage we propelled the brand from launch to its status as a multimillion-dollar fashion house.
Time Out New York
We encapsulated the brand’s bold identity by creating the tagline: “The Obsessive Guide to Impulsive Entertainment” driving subscriber & advertising revenues.
We distinguished this luxury automotive brand from its competitors by combining celebrity & charitable events to connect directly with the high-end buyer.
We managed the power brand campaign attracting record-setting advertising dollars to this fashion & style icon.
We created a brand identity & emotionally-engaging website to reflect our client’s marketing messages www.kkyoga.com